Wishtel launched two tablets costing between Rs 4,000 and Rs 5,500 on Friday, becoming the third company to introduce low-cost tablets within the week.
Ira, the seven-inch Andoid tablet supports more than Indian languages besides HD video, Wi-Fi and 3G. The tablets have an in-built memory beginning from 2 GB that can be expanded to 32 GB.
Wishtel will sell through 350 distribution and support centers, targeting end users such as students, homemakers and corporate executives.
The company that makes the tablets in Maharashtra and Gujarat said it would participate in the second bidding round for Aakash.
The $35 tablet Aakash was launched in October last year and managed to secure more than 1-lakh pre-bookings in a matter of days. Pegged as the world’s cheapest, the tablet is sold at Rs 2,276, compared to an iPad which begins from around Rs 28,000.
Early this week, two Indian companies engaged in making computer peripherals and commodity trading launched tablet personal computers or tablets at a fraction of high-cost tablets.
Zync launched its seven-inch tablet on the Android Ice Cream Sandwich at Rs 8,990 while IntexTechnologies launched i-Tab, an eight-inch Android tablet priced at Rs 11,900.
ABI Research suggests the sub-$400 tablets will grab more than 60% share of the market by 2016.